Perspectiv

Gesellschaft der historischen Theater Europas

Association of Historic Theatres in Europe

Associaton des théâtres historiques d'Europe

ERHT CONFERENCE 2015 IN WARSAW

The European Route of Historic Theatres Conference 2014 took place in Warsaw (Poland) on 28 April 2015.

Preceding and following the conference day, there were meetings of the theatre managers and city representatives on the various itineraries of the European Route, of the museum representatives, and the Route managers.

The topic of the conference was: 
"How to reach audiences (and make them come)"

09:00 Registration 

09:30 Welcome addresses 

Monika Żytkowiak, Theatre Institute, Warsaw (PL)
Inauguration of the Baltic Route of the European Route of Historic Theatres

Genaro Galán García, Almagro (ES)
How a historic theatre turned a small town into a point of interest for the whole nation

Coffee break

Doug Buist, Globe Theatre, London (UK)
Marketing Shakespeare's Globe

Katrin Androschin, Embassy, Berlin (DE)
Branding - how to involve target groups emotionally

Discussion 

13:00 Buffet lunch

14:30 Round table with theatre collections (AT, DE, DK, PL, SI, UK)
          Our touring exhibition “The history of Europe – told by its theatres” 

Coffee break

Charlotte Wood, Victoria and Albert Museum, London (UK)
Engaging over a million followers: The V&A social media story

Eline Chalmet, AGB Erfgoed – MIAT,Gent (BE)
Crowd-funding as a tool for creating awareness

Discussion

17:00 End of Conference

The conference languages were Polish, English, and German (with simultaneous translation).

Programme as of 11 March 2015.  

With the support of the Culture Programme of the European Union